At Cord, our prints are a world of their own. Each print begins as a story — a flicker of nostalgia, a memory, a scene unfolding quietly somewhere in time. For FW25, the characters come alive to step out of their painted frames and into the real world. Every illustration, every brushstroke carries with it a universe of moments — of laughter, longing, daydreams, and whispers of a time that once was. Nostalgia has always been our compass — sometimes hidden in the muted hues, sometimes in the storyline itself — but always present, like an emotion stitched between the threads. Daydreamers’ is a celebration of that in-between space — where reality softens, and imagination takes over. A world where prints are not just seen, but felt. The FW25-26 collection is crafted dominantly in wools and velvets, and grounded with our signature linens and cottons, the collection carries the tactile warmth of the season. It features timeless techniques — hand smocking, applique, and intensive hand embroidery — each rooted in the craftsmanship of an era gone by.
Modern Archives is a call to reach out to our lost versions - the memories of all the people we have met, all the places we have visited, the books we have read, of all the good and bad that makes us who we are. It’s about connecting with our roots and real self to understand who we are and where we belong, while we embrace the new. This collection is a restoration of heritage, art and nature. It’s our version of bringing back the old world charm, age-old techniques and craftsmanship while keeping it in relevant with the modern times. SS 21 Drop 1 is a fresh breeze of earthen hues and print stories guided by abstract art, dream like water colour strokes, relaxed silhouettes in breathable cottons and linens to offer comfortable yet considered fashion.
